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About Southern Insurance Group

Southern Insurance Group, LLC is a privately held independent agency in Columbia, Mississippi. With decades of combined professional experience, our producers are committed to transferring risks and providing coverage for personal and commercial needs. With strong partnerships and access to specialty and diversified markets, we have many options that fit your specific needs.

Danny Wilks

Manager

Danny has a strong insurance background with more than 30 years of experience. He previously owned Danny Wilks Insurance, LLC in Columbia, Miss. He has focused his career on both commercial and personal lines accounts and carries licenses in property and casualty as well as life and health. Danny loves fried catfish and John Wayne movies, and when he’s in his car, he sings along to Willie’s Roadhouse music station on SiriusXM.

Nick Olier

Branch Manager

Nick is a graduate of Mississippi State University where he earned his business administration degree in insurance, risk management and financial planning. He is originally from Crystal Springs, Miss., but he moved to Hattiesburg, Miss. in 2010 to continue his career in insurance before settling in Brandon, Miss. He’s happy to be helping people in a field he is passionate about. Nick loves spending time with his family, usually enjoying some great Mexican food, and would love to be planning his next vacation to the Bahamas.

Heather Williamson

Large Commercial / Marketing

Heather specializes in commercial insurance and is licensed in property and casualty. Prior to joining Southern Insurance Group, she worked as a representative with Nationwide Insurance. She oversees marketing and office management. Heather loves a good pizza while watching Grey’s Anatomy or Yellowstone and listens to anything from 90s rap to country and anything in between.

Michelle Shepard

Large Commercial

Michelle is licensed in property and casualty and specializes in personal and commercial lines. She earned a bachelor’s degree from The University of Southern Mississippi. Michelle enjoys spending time with her grandchildren and reading. When she wants to get away, Michelle can almost always be found on the beach lounging in her favorite chair while enjoying the salty breeze.

Andrew Brown

Benefits Producer

Andrew is a graduate of The University of Southern Mississippi with a business administration degree in entrepreneurship. He holds licenses in property and casualty as well as life and health. Brown coordinates voluntary products enrollments and serves as a benefits counselor. Andrew is fond of saying, “Well, that’s that,” and if he had the superpower of teleportation, he’d be in the Rocky Mountains with his cat, Carmela, or playing golf near a beach.

Doug McElroy

Producer

With over 25 years of insurance experience and an LUTCF designation from The National Association of Insurance and Financial Advisors, Doug has an extensive background in personal and commercial insurance accounts. He holds a BS in liberal arts from The University of Southern Mississippi as well as licenses in property and casualty and life and health. Doug enjoys golf in his free time and loves to vacation at the beach with his family.

Kyle Wilks

Producer

Kyle holds a Bachelor of Business Administration from Belhaven University and with many years of experience in the insurance industry, holds licenses in property and casualty and life and health. Kyle enjoys a juicy ribeye while he listens to his favorite country tunes or while watching ESPN, and if he could do all of that at the beach, it would be the best day ever.

Chris Hill

Producer

Chris joined the SIG team in 2019 and specializes in providing coverage for the transportation and construction industries. He is a graduate of The University of Southern Mississippi where he earned a business degree in marketing. Chris is licensed in property and casualty and life and health. He also holds a Specialist in Transportation and Risk (STAR) designation. Chris loves to scuba dive when he’s not playing tennis or spending time with his wife, son and pups.

Lucas King

Producer

Lucas works with customers seeking personal coverage as well as commercial coverage. He earned a Bachelor of Business Administration degree in risk management, insurance and financial planning from Mississippi State University. Lucas holds a Property and Casualty License and a Life and Health License. If Lucas isn’t helping customers secure the perfect coverage at SIG, he can be found spending time with his wife and daughter, Erin and McCarty, or pursuing his true passion of chasing deer and turkeys with his dad.

Nicole Bass

Commercial / pERSONAL csr

Nicole has worked as a licensed representative with Allstate Insurance and has extensive experience in related fields. She holds a business administration degree from Troy University and licenses in property and casualty and life and health. Nicole has three cats and a dog, enjoys country and Christian music and loves to vacation in Destin.

Belinda Broom

Commercial / Personal CSR

Belinda has over 20 years of experience in the insurance industry and handles personal/commercial lines. Her favorite vacation locale is in the mountains of Gatlinburg, Tenn. She enjoys spending time with her grandchildren and watching her favorite reality show with a slice or two of pizza.

Reba Rutland

Commercial / Personal CSR

Reba has over 20 years’ experience in both commercial and personal lines insurance. She holds licenses in property and casualty and life and health.

Stephanie Stuart

Commercial / Personal CSR

Stephanie is licensed in property and casualty. She has a degree in business and previously worked as a customer service representative at Shelter Insurance. Stephanie’s personal motto is, “Live each day like it’s your last,” and if she were a superhero, her superpower would be to heal every physical and emotional ailment.

Brandy Dupuy

Commercial / pERSONAL csr

Brandy is licensed in property and casualty and has expertise with personal and commercial insurance accounts. Brandy’s ideal fun day would include a shopping trip to TJ Maxx, lunch at her favorite Mexican restaurant and family time at home enjoying country music or watching Grey’s Anatomy.

Peggy Jennings

Commercial / Personal CSR

Peggy has over 50 years of experience in the insurance business and has worked with several companies as an underwriter and marketing representative. She has also worked in a number of agencies as an agent, marketing manager and customer service representative. Peggy has obtained a Certified Insurance Counselor designation and holds a property and casualty license. She is also a licensed esthetician. After working in her yard, she may sit down with a bowl of bread pudding to read the latest John Grisham or watch an episode of Grey’s Anatomy.

Cindy Davis

Commercial CSR

Cindy has over 30 years of experience in the insurance industry. She has brokered insurance at USF&G, Wellington Associates and Heiden & Garland. She is licensed for property and casualty insurance.

Allita Smith

Commercial CSR

With over 30 years’ insurance experience and a focus on the transportation industry, Allita currently holds a property/casualty insurance license for the state of Mississippi. She loves hanging out with her kids and grandkids.

Gina Sotelo

Commercial CSR

Gina works primarily with commercial lines. She has expertise in commercial insurance, holds a property and casualty producer license and an independent adjuster license. In her free time, Gina loves spending time with her family and pets.

Heather Broom

Accounting

Heather works in accounting for Southern Insurance Group. She holds a BA in business administration from Mississippi College and a Master of Business Administration (MBA) from William Carey University. She has three years of related experience. In her free time, Heather enjoys playing golf and vacationing at the beach.